
Pens.com
Homepage, email series, paid and organic social
• Direct creative from concept to final delivery, maintaining a high bar for quality across customer journeys and marketing surfaces for 24 global markets
• Created templatized solutions for both email and social that are impactful and allow the team to efficiently to produce at scale
• Collaborate with cross-functional team members including email, copy, marketing, social, paid media, site and UX/UI to develop creative campaigns while maintaining a consistent brand voice across all touch points.
• Brainstorm, concept, pitch and develop quarterly photoshoots for site and marketing assets, supporting homepage campaigns, catalogs, direct mail and digital marketing photography.
• Work on-set with freelance photographers and stylists to build product photo library to be used across print and digital touchpoints.
